We're building the infrastructure for the next generation
World in Making started with a simple idea: make it easier for teams to understand their users and build better products. Today, we're helping thousands of companies do exactly that.
Our story
Founded in 2024, World in Making was born out of frustration with existing tools. We wanted something that was powerful yet simple, comprehensive yet focused.
We're a remote-first company with team members across the globe. We believe in transparency, open source, and putting users first.
Today, we process billions of events every month and help teams of all sizes—from bootstrapped startups to Fortune 500 companies—ship better products, faster.
Our values
These principles guide everything we do, from how we build our product to how we work together as a team.
Transparency by default
We share everything publicly—our roadmap, our metrics, even our handbook. We believe transparency builds trust.
Ship fast, iterate faster
We'd rather ship something imperfect and improve it based on feedback than wait for perfection that never comes.
Users come first
Every decision starts with 'How does this help our users?' If it doesn't, we don't do it.
Stay scrappy
We act like a startup no matter how big we get. No unnecessary meetings, no bureaucracy, just building.
Meet the team
A small team doing big things from all over the world.
Alex
CEO
Sarah
CTO
Mike
Design
James
Engineering
Emily
Engineering
Chris
Product
Want to join us?
We're always looking for talented people who share our values. Check out our open positions.
View open roles →